The fall of the high street outlets: Is it the coronavirus effect?
Arcadia Group faces downfall due to the pandemic which brings an end to the empire.
Photo credits by Rashi Agarwal
Sir Philip Green is the owner of the retail empire Arcadia group that owns high-street brands like Topshop, Topman, Burton, Dorothy Perkins, and Miss Selfridge. Amidst the lockdown, the stores saw a significant drop in footfall while putting 13,000 jobs at risk.
Is COVID-19 the only reason for the fall of this huge empire? Why didn't the Arcadia group invest in digital marketing like other brands?
Even before Coronavirus took over the world, Arcadia group was struggling against the new online-only fashion retailers like Asos, Boohoo, and Pretty Little Thing.
Sir Philip Green didn't invest in the digital business just like rival Zara and so failed to kee...