Sunday, November 19News For London

Tag: fitness

Zumba: the workout that can help you defy stereotypes

Zumba: the workout that can help you defy stereotypes

Fitness, Gender, Health, Sport
Alice* is a senior lecturer in a very traditional career. She has been in the academia for ten years now, but since 2015 she is also performing as Zumba instructor. According to several researches and the campaign #ThisGirlCan, Zumba is an excellent exercise for people’s body and mind. Still, Alice does not want to disclose her hobby as she fears being taken less seriously in her work environment. It's Tuesday evening and Alice arrives in London wearing a formal office outfit. She just got off from the train that brings her to the city after a long commute. Alice has to change clothes quickly, she has a Zumba class to teach in half an hour. “It’s always nice to come when you have a Zumba class in the evening”. Alice did her PhD in London, got a full time job and then a position as

New fitness app targets your fatty food pictures on Instagram

Culture, Health, ReportingWeek2, Social media
Christmas is a time of indulgence. So is it really necessary to have our Instagram food pictures highjacked by a fitness app? Health and fitness company Nomnom have been targeting Instagram users posting pictures of unhealthy food on their feeds. Cycling blogger Jools Walker, whose 87 week old post of a portion of chips was commented on by Nomnom's Instagram account, london.fitness.app, said: "Is this the new way for fitness apps to get you to join them? By shaming you on your Instagram pictures of food? "It's an incredibly insensitive strategy, if you can call it that, to try and get people to 'join your revolution' by commenting on photos like that - if your intention is to make people feel atrocious for eating ." Nomnom has distanced themselves from the strategy, saying...